A Perfect Pairing: Bagel Kitchen & Branding
When Shannon from Bagel Kitchen reached out to me, I was absolutely thrilled! Branding has always been something I've been wanting to dive into, and what better way to kick off this exciting new venture than with such a perfect fit—bagels, coffee, and right here in East Grand Rapids!
Our family are huge fans of Bagel Kitchen, so getting the chance to work with them was a dream come true.
Did you know they actually have two locations? That's right—East Grand Rapids and on Fulton Street in Downtown Grand Rapids.
They’ve been serving up delicious bagels and fresh coffee, creating a warm and welcoming spot for the community.
It’s the kind of place you want to visit again and again.
But here’s the best part: The love for bagels and this community shines through in everything they do.
While I was there, I had the chance to talk to a couple who shared how much they love the place. They come every weekend!
And honestly, you can see why—the atmosphere, the food, and the connection they have with their customers make it such a special spot.
It’s not just a place to grab a quick bite; it’s where the community comes together.
When it came to photographing for Bagel Kitchen, we decided to go with a light, bright, and airy vibe. It felt like the perfect way to showcase not only the cozy space but also the mouth-watering bagels and delicious food they serve.
Every shot was all about highlighting the beauty of the bagels, the vibrant colors, and the warm, inviting atmosphere that Bagel Kitchen is known for.
I wanted to capture not just the food, but the love and care that go into every dish.
What’s even more amazing is the story behind the concept—Shannon and the team came up with the whole idea while they were in Costa Rica!
The relaxed vibes and fresh ingredients from that beautiful setting clearly influenced the cozy, inviting atmosphere of Bagel Kitchen today.
From their mouth-watering bagels to the perfect cup of coffee, every detail feels like a slice of heaven (or should I say a bagel?).
Getting to be a part of their branding journey has been such an exciting experience, and I can’t wait for you all to see what we’ve been working on!
Here’s to more bagels, coffee, and good vibes right here in our little corner of East Grand Rapids.
If you haven’t already, be sure to check out Bagel Kitchen at one of their two locations—you won’t regret it!
-NP
